Digital Marketing is not Facebook ads and YouTube videos (then what is it?)
If you think Digital Marketing is Facebook ads, YouTube videos and spending money to boost posts, then you are bound to lose money (or make your clients lose money). Digital Marketing is how we take a person who doesn’t know about your brand, and then convert...
Working from home…(and Corona virus update from Lahore)
This post is part of a larger resource. You can learn more about working from home on the Work From Home Resource page, brought to you by ProHobbyist and Momekh! I have been blessed to be #workingfromhome for the past 15 odd years! Here are three tips to get you...Digital Marketing in Pakistan Made Simple: A Step-by-Step Guide
Digital marketing is being done wrong. There, I said it. Way too many people are doing this thing called “digital marketing”, but then you ask them, “what is digital marketing?” and watch then rattle off things like: It’s putting ads on...
E commerce Business (Pakistan) – The Mistake!
If you are planning to start an ecommerce business, especially in Pakistan, then first off all, congratulations. That’s the right decision. But there will be an inherent problem that you will face in starting an online business here. In fact, you will face this...
One thing you must have (بندہ کہ سہی رہا ہے)
One thing that has helped me the most is having a central platform to call my “home” on the Internet, as I explain in this video: Know the difference Sure, Facebook, Twitter, LinkedIn, YouTube, Instagram, all of these are like markets. You take a stroll...
The best way to upgrade your job may be this easy…
There are THREE ways of looking at work. Any work, either as a business or as an employee. And out of those three, the worst one is the most common… One Job, Three Perspectives The above video explains (in Urdu) how we can go from a Job to a Career and perhaps even a...
How I started earning 30k per month while at college
Earning money as a student, it can be tough. Here’s how I did it. When I was in college, I discovered a sad truth (and if you have seen the inside of a college classroom, you may agree with me). The sad truth was that we were there not to gain knowledge, but to...
Digital Marketing in Pakistan for beginners
Do you want to know about Digital Marketing in Pakistan? In this article (just like in the video), we will have an indepth beginner’s guide to digital marketing, especially in our growing digital economy. Note: if you are a seasoned digital marketer...
